Okay, I made a mess out of the whole $30,000.00 in 30 days, so I stopped posting here to try and straighten it out.

One of the first problems I ran into was that even though you don’t have to go to school to become a social media marketer, most people have no idea how to use the social media sites for marketing. This means either a lot of training or a lot of outsourcing.  We decided to go with outsourcing and started getting sloppy work right off the bat.

I knew right off that this was not what I was looking for.

I want something that can grow, make me lots of money, but not take up all my time.

So I am now back to where I started; finding the right niche.

Even though we had a niche that would work in sales, the business was unable to grow, because we didn’t have the manpower to handle the volume of orders.

So this means going back to the original idea and seeing if we can come up with something that doesn’t tie our time to our money.

Making money has never been a nicely paved road with white picket fences and flowers growing in a straight line while the children swing in their tires, at least not for me. It’s been a dark deserted unpaved road with potholes that force me to change directions.

But I guess if it was easy everyone would be doing it!

You see, with every decision we make there is a price to be paid.

We have to be willing to take risk and make sacrifices. When we start hitting potholes, and want to turnaround, to be successful we have to continue on. Even if it means fine tuning and tweaking our game plan as we go along.

Unlike everything else in our lives, the roadmap to wealth can’t be outsourced.

The idea is to work long hours and really hard in the beginning but to be able to continue to make the money but spend less time on the company as the project goes alone.

And there’s no way I can do that if I’m spending all my time training employees and trying to figure how to get the jobs done correctly and efficiently. Building wealth is a formula and not an ingredient. It’s a process that makes and creates millionaires. Events are byproducts of process. If you are looking for wealth then you have to look for the process.

Processes cannot be outsourced, because processes come from wisdom, personal growth, strength and ambience.

So here’s what I want to do;

I want to start by going by to the drawing board and look out how the work is being done and figure out a way to outsource the jobs efficiently.

The Thing about Outsourcing

Outsourcing gets talked about a lot these days and the reason I like outsourcing is because without outsourcing, I would be forced to hire new employees every time a new need came up.

Hiring new employees mean more computers, chairs, desks, phones, insurance, taxes, internet, power, training and the list goes on and on.

But then outsourcing is also a valuable tool for anyone looking to start his or her own

Business. When just getting started you can start outsource jobs from other companies, and only take on the jobs that fit your schedule and expertise.

What is Outsourcing?

Outsourcing is sending a project to a third party vendor or service provider to get the project done.

Outsourcing really started catching on in the 1990’s.

It’s a way to lower your cost but still get the work done. A company just starting out isn’t large enough to handle all the demands that are required of them. The idea is to outsource projects to experts in the field, so that we don’t have to hire on new employees, buy computers, chairs, insurance, training and everything else that goes along with hiring new employees.

On the other side of the coin we have outsources.

There are lots of people who are experts in their field and offer  their service to companies all over the world. This has allowed thousands of people to start their own business by becoming a company that specializes in certain outsourcing projects.

Outsourcing offers many advantages to companies that are looking for expertise in a certain field, as well as to people who are looking to use their knowledge to make a living as a contractor.

Benefits of Outsourcing

1. The ability to gain the knowledge and expertise from an industry professional. You are able to find a company that fits that particular project.
Being able to pick and choose the company you want to work with will ensures quality result in the end.

2. You know exactly what that project is going to cost you.

3. You save money on hiring a new employee for payroll, as well as the benefits.

4. Outsourcing frees up resources allowing for more concentration on the more important aspects of the business.

5. Outsourcing offers flexibility, because you don’t hire employees directly. It allows you to always have a provider on call without having to pay if there is no work to do.

6. You save money because you don’t have to hire someone every time a new project pops up.

As an Outsourcer;

1. You only have to take on projects that suit your needs. Take projects that excite you and you enjoy doing.

2. You are able to take on projects that fit your time line.

3. There is a lot of money to be made as an independent contractor.

4. You can start your own company by taking on outsourced jobs. This allows you to get your business set up and looking professional before you start taking on your own clients.

Reputation Management is critical when looking at the amount of money that can be loss due to an upset client, competitor or even employee. I had an employee that left on good terms, but then later we found out was contacting our clients and starting his own web design business.

We never commented on his total lack of ethics, talked bad about him, or for that matter even spoke about him, he was of no concern to us. However we later found out that he was spending all his time writing untrue comments on consumer compliant sites, about us. It cost us a good bit of business as well as mental stress and depression from the un-true attacks.

This is how I know firsthand that reputation management through analyzing and improving search results can prevent the loss of business and ensure ongoing success for any business or company.

According to a new BIA/Kelsey local advertising forecast, the Reputation Management category is expected to grow from $460 million in 2008 to $3.1 billion in 2013.

As user-generated reviews continue to become more prevalent with consumers, local businesses are seeking ways to leverage this opportunity to ensure their online reputations are kept intact and enhanced.

Your Website Design is one of the most important elements in an effective online marketing campaign. The art and science of web design involves strategically designing a website that promotes a person, product, business, opinion, or idea, with the ultimate intention of having the visitor take some form of action.

So, whether you’re looking to sell something or to build traffic to your website, you’ll need a web design that can tell a compelling story that grabs the attention and connects with the website visitor, in a way that will get them to respond the way you want.

Another words, you need a powerful and emotional website that will show the site visitor that his/her life would be more complete, better, easier, more productive, more profitable and happier if they owed what it is that you’re selling.

This type of website can only come from a professional web designer and they aren’t easy to find. If you are living in Nassau and just did a search for Nassau web designers you may find it difficult to find someone in your area.

However, keep in mind that just because you live in Nassau doesn’t mean that your web designer has to be located in Nassau Other words, if you want we can build you a custom designed website that will do everything you want for very good price.

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Okay, we first need to understand that just because you are dealing with a company does not mean that you would be dealing with a maze of people. In most cases you would have a point of contact and unlike a one man team; you could go to a higher authority, if the need arose.

When hiring a one man SEO or even a full SEO company you need to make sure they have the skills or access to the skills that allows them to handle any complication that might come up.

Keep in mind that there is only so much one person can do and be good at it.

And that brings up the next question; will the SEO Company or the SEO guy be outsourcing any of the work? Not that it’s a problem, however billing you in addition to what you are already paying, might be.

Either way, you don’t want to be surprised with it later.

The Services Being Performed

You need to know and understand the services that are being performed. Onsite SEO is good for non-competitive keywords. Offsite SEO is good for competitive keywords.

If dealing with a one man SEO you need to know that he will be available when you need him. He could very well spend his days sleeping and his nights working. Or an emergency could arise and he’s homeschooling the kids.

Also keep in mind that every person has limitations. And a single person can only spend so much time on each account. And they’ll also be marketing their own sites, answering the phone, taking care of problems and still have time for a personal life.

The less money and SEO charges the more clients he’ll need.

If my living expenses are $3,000.00 per month and I am charging you $100.00, then how many other clients do I have to have to break even?

And let’s not forget that it’s just for this month, last month I had to have signed another 300 and next month I’ll have to sign another 300.

So just how much time do they really have to spend on your site?

If money is a problem then you’re best option is to do the work yourself. These forums are great for learning how.

You’ve either got to invest lots of time or lots of money. Little of either will get you little in return.

Dallas Marketing Firm

The neat thing about the internet is, it doesn’t matter where you live, you can do business anywhere in the world. I can start a marketing firm ranking business in Dallas

Texas while living in a totally different part of the world.

And there lies the problem.

People from all over the world have started search engine optimization and web marketing firms, in hopes of making some fast money online.
Search engine optimization (SEO) is the process of improving the volume or quality of traffic to a web site from search engines via “natural” (“organic” or “algorithmic”) search results. Typically, the earlier a site appears in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds of search, including image search, local search, and industry-specific vertical search engines.

As an Internet marketing strategy, SEO considers how search engines work and what people search for. Optimizing a website primarily involves editing its content and HTML coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines.

The acronym “SEO” can also refer to “search engine optimizers,” a term adopted by an industry of consultants who carry out optimization projects on behalf of clients, and by employees who perform SEO services in-house. Search engine optimizers may offer SEO as a stand-alone service or as a part of a broader marketing campaign. Because effective SEO may require changes to the HTML source code of a site, SEO tactics may be incorporated into web site development and design. The term “search engine friendly” may be used to describe web site designs, menus, content management systems and shopping carts that are easy to optimize.

Another class of techniques, known as black hat SEO or Spamdexing, use methods such as link farms and keyword stuffing that degrade both the relevance of search results and the user-experience of search engines. Search engines look for sites that employ these techniques in order to remove them from their indexes.

The problem is that most people who are selling SEO or marketing as a service have never made money another way. Another words, they have no idea how to set your site up to convert the traffic it’s currently getting or to take advantage of all the techniques available online.

It’s not difficult to build a web page and target a term like Dallas Marketing Firm however, it’s a lot harder to build a site and target a term that’s less exciting and a lot more boring to write about.

And we also need to keep in mind that Dallas Marketing Firm is not a competitive keyword.

I guess I am saying Don’t believe anything you read on the Internet, or, for that matter, anything you hear from friends or people trying to sell you a service, unless it is consistent with what you already know to be true, or unless you have taken the time to research the matter to prove its accuracy to your satisfaction. This is known as “doing your homework.”