I have been playing around a little with Microsoft’s new adCenter.

It has some information that is worth knowing. I can find out the geographic location, gender, age, lifestyle and time of day people search for any keyword I enter.

This allows me to build pages and aim them at the type of people that will be landing on those pages. Helping me to convert more of my traffic.

I like this a lot better than Google’s AdWords and the conversion should be better, since MSN gets less webmasters and more real people.

I am going to give it a try and see what type of traffic it can send me.