Website Design

Why Using Cheap and Free Services Are A Waste Of Time


For the first time ever we started a PPC campaign for our web design service this week. I was a bit surprised when I took a look at my competition and found that all of them were build-your-own-site sites or template sites.

I was sitting here wondering rather this was the way to go. I heard one of the guys talking on the phone to a lady, that had just purchased a do it yourself site. She was needing help with the design. The simple and easy to set up site did not seem so simple. But that was not what caught my attention.

The guy she was talking to was not a salesman nor was he trying to sell her a job. But he did point out all the flows in the program to her.

1. She was using a subdomain name. This means she did not own the website. She could very well get links to the site and get it going good only to find herself out the door. And the competition owning her site.

2. She is limited by the program. When we design a website for a customer there are no limits. If the customer wants a small header, large header no navigation there are no limits placed on that customer.

I saw one website that bragged about having over 900 designs to choose from. Chances are there are only a couple nice looking designs. And the chances are even better that you are not the only one using that design.

There is no other place in the world that offers the ability to get some many customers for so little money. But if you try and save every penny possible then you will never make it online. Your website is an extension of you and the design has to convert your traffic.