“Back Link Strategies”

Most methods people use to build back links quit being effective in 2008.

Things like mass directory submissions, article syndication, indiscreet reciprocal linking, press releases, paid links and even link baiting. Yet many SEO continue to sell these methods as link building services.

Just think about it, you pay somebody to do a blog post about your website, they write a post and place a link to your website. A month later, most of these bloggers have given up and decided that is not how they want to make money…so now your link is sitting on a blog that is either gone off-line or has a link to you that is buried inside a blog no one uses any longer.

And directory links, press releases and articles sites all work the same way, eventually your article gets buried inside an article site with 1 million other articles and the link becomes worthless.

Let us not forget that Google is very good at discounting strategies people use when building back links. I mean come on…you have to know that when everybody is talking about building back links by submitting their websites to directories, Google is going to quit counting links from directories.

How stupid do you think Google is?

If you are serious about making money online then you need to become serious about becoming someone online.

There are a million social networking sites that can be used to build your name and reputation.

If you want to rank in Google then you need real links that are credible links and come from credible people. Not a credible site but from a credible person.

The real back link strategy is not to build back links but to build a credible business.