Online Marketing and Web Design

Believe it or not web design and marketing run hand in hand. It doesn’t matter how good looking your site is, if you don’t market it no one will find it and no matter how much marketing you do, if you have a crappy site you want make the sale.

I spend a good bit of time online and there are some really artistic people out there who lack the marketing side of the coin.

I’ve seen people point to and brag about web design companies like http://www.saizenmedia.com/nightwish/ where if you wait long enough for the website to load you’ll find that the site design tells you nothing about the topic of the site.

And if you use your computer to talk with clients, like I do, then you’ll find yourself shutting down browsers and telling clients to hold on as you try and find out where all the background noise is coming from.

I can only guess that this is the same web design company that built http://www.joinourclub.net/, where I spent 30 minutes just trying to figure out what the heck the site was suppose to be about.

In a world where people spend less and less time on a site and websites have to load faster and grab the visitor’s attention in a matter of seconds, I have a hard time believing these sites are doing any more than taking up bandwidth.

The graphical side of the websites get 10 from me but the marketing side would get a -10. If you’ve got a product to sale and want to make some money online, stay away from sites like these.