Website Conversion

There are two things I can think offhand that get me excited about what I do.

1. The opportunity to make more money.

2. The opportunity to help someone that I love and respect.

I want be making any money off these next couple post however I will get the opportunity to help someone I have a lot of respect for and that just might be better than making money.

I was asked by someone to help them out with a site that belongs to the company they work for.

I believe the question went something like this.

I wanted to get some advice on how to get better search results for our company’s web site?

Anyone that knows me knows that I believe in having a site that will convert the traffic that comes from those rankings, before getting the rankings.

Improving website conversion rates is both an art and a science.

We’ve got 3 seconds to get the attention and keep the attention of an online visitor when they land on our site. Last year we changed the color of one button and saw online sales increase on that site.

Increasing conversion is a constantly changing game that never ends. I’m not going to post the site address here however; I’m going to do a website review for the website that was used in his email address.

If it’s not the correct site please email me the correct site.

Here We Go

When the site loads it’s not even centered in my browser, it lands in the top left hand corner of the page.

I’ve been looking at the site for a couple minutes; I’ve read the text on the home page and still have no idea what it is you do.

A website has to create a desire; it has to make me want what it is you’re selling. This site only makes me want to leave. I don’t mean to be negative but the site lacks passion. I don’t care what you do, I don’t care how long you’ve been in business, I only care what it is you can do for me.

This site has boring written all over it.

Trying to figure out what it is you do I checked out your title tag and get nothing but the website address. That is the most important onsite tag and you’ve put your website address there.

You’ve managed to blend the phone number into the site as well. Guess that cuts back on answering the phone.

The website really isn’t up to par; I’m going to design another site for you tomorrow so I’ll end the website review here.

I’ll also be writing some other stuff for you to start doing in getting ready for the next steps.